P.J. Fleck's "Row the Boat" mantra is a powerful philosophy that embodies teamwork, resilience, and determination. Inspired by personal adversity, Fleck and his wife Heather encourage individuals and teams to embrace challenges head-on, "rowing" together to navigate life's storms and achieve their goals. This inspirational concept has become a rallying cry for success, both on and off the field, fostering a culture of unity and unwavering commitment to reaching the ultimate destination.

14% of each Row The Boat purchase supports M Health Fairview Masonic Children's Hospital and The Ronald McDonald House Charities, Upper Midwest.